LEXUS NEWS
LEXUS IS AUCTION

10/01/2013—Lexus fans, place your bids.

On October 5, the Tony Hawk Foundation will auction off a special 2014 Lexus IS—modified by DUB Magazine—as part of Tony Hawk’s 10th annual Stand Up for Skateparks event.

As you can see in the above photo, the DUB Magazine crew has been busy these past weeks: in addition to adding exterior tints and accents, lowering springs, and Nitto tires, the team gave this one-of-a-kind IS a custom Pioneer Surround Sound System and 10-inch subwoofer in a custom truck box.

And if you’re thinking that the vehicle would look good in your driveway, note that proxy bids are being accepted for the IS, as well as other Stand Up For Skateparks auction items, which include a Casa Big Sur house package, premium Las Vegas weekend, and Shaun White-autographed Burton snowboard. To make a proxy bid, call (760) 477-2479 or email lily@tonyhawkfoundation.org.

The annual benefit—this year an auction, skateboarding/BMX vert-fest, and concert in Beverly Hills—will raise funds for the Tony Hawk Foundation, which Tony Hawk kick-started more than 10 years ago. Its mission: help kids bring public skateparks to underprivileged communities.

Hawk’s foundation, by the way, is a worthy organization for philanthropy at any time of the year: More than 500 skateparks, and tens of thousands of kids, across North America have benefited from the foundation’s grants.

Beyond donations, though, the organization works tirelessly to consult with any group of young skateboarders looking to bring a public skatepark to their area. Among other services, the Tony Hawk Foundation team consults on design, helps kids navigate the civic issues involved, and, most importantly, empowers kids to make a difference in their neighborhoods.

Hawk launched the organization because he recognized that not all kids have a place to skate, as he did while growing up, but we’ll let the skateboard legend (and Lexus owner) tell you more about it in his own words:

LEXUS: What initially motivated you to start the Tony Hawk Foundation?

HAWK: Seeing the rise of skateparks in affluent areas around 10 years ago prompted me to direct funding toward new skateparks in underprivileged areas. There are just as many kids skating, if not more, in inner cities and low-income areas. These kids may be discouraged from doing something that they love, simply because there are no designated areas for it. I wanted to help prevent that from happening.

LEXUS: Are foundation grant recipients involved in designing their skate parks?

HAWK: Yes, we work closely with our grant recipients and their communities on design. Many of the local skaters even have a general idea of what type of terrain they want by the time they come to us. It usually emulates famous or local skate spots and then I change it up by including other bowls and obstacles that serve all styles and skill levels. It’s important that the park is inclusive to a variety of skaters.

LEXUS: Who’s on site to teach the kids once a park is built and opened?

HAWK: That’s up to the community to decide. All skateparks are different, but by the time most of them are finished being built, some sort of community—small or large—has built up around them. Some of those communities have organized classes and activities, while others don’t. Either way, the community members often have a strong bond with each other because they are all passionate about skating, and they are really excited about their new park.

LEXUS: What is one of the most satisfying moments you have personally experienced as a result of your foundation?

HAWK: Cutting the ribbon at Wilson Skatepark in Compton. A team of inner-city youth worked with our foundation and their local government to make that park happen. There’s now a 10,000-square-foot, world-class skatepark in the heart of one of California’s toughest cities. Those kids fulfilled many people’s dreams by making that park happen, and they were awestruck when they saw it for the first time.

LEXUS: Thirty years ago, skateboarders built ramps with wood scraps or found vacant pools. Now that skate parks are everywhere, and skateboarding is mainstream, how have community attitudes changed?

HAWK: It’s changed parents’ perception of skateboarding. They now see it as a positive influence on their children, and they encourage them to participate. It’s exactly how I’ve felt about skating since I started.

LEXUS: Where do you see the future of skateboarding?

HAWK: I see more global growth in places that you wouldn’t necessarily expect: places like Africa, Asia, and the Middle East, for example.

LEXUS: What do you think comes close to skate culture in terms of creativity and innovation?

HAWK: Music, digital media, and automobiles!

—INTERVIEW BY HILARY STUNDA